From Backyard Wrenching to YouTube Stardom: The Rise of Cleetus McFarland

George P Thomas

If you're even remotely interested in cars, drag racing, or just plain automotive mayhem, chances are you've come across the name Cleetus McFarland. This Nebraska-born, gearhead extraordinaire has carved a unique niche in the online world, blending infectious enthusiasm, over-the-top challenges, and genuine car knowledge to captivate millions. But Cleetus McFarland is more than just a YouTube personality; he's a racer, builder, entrepreneur, and family man who has built an empire from his passion for all things automotive.

From Wrenching in the Backyard to Building Leroy:

Born Lawrence Garrett Mitchell in 1995, Cleetus' love for cars started young. Growing up in Omaha, Nebraska, he spent countless hours tinkering with anything with an engine, from lawnmowers to his dad's old trucks. This hands-on experience laid the foundation for his mechanical skills and ignited a passion for pushing the boundaries of performance.

In 2015, he launched his YouTube channel, initially named "SPOCARVideos," sharing his backyard wrenching sessions and budget-friendly modifications. One project, a beat-up Chevrolet Corvette nicknamed "Leroy," quickly became the channel's star. Cleetus documented Leroy's transformation from a junkyard find to a tire-shredding, nitrous-guzzling drag racer, capturing the hearts of viewers with his relatable humor and down-to-earth approach.

Building the "Freedom Factory" and Expanding the Brand:

As the channel grew, Cleetus' vision expanded beyond Leroy. In 2018, he purchased a plot of land in Bradenton, Florida, and began construction on his dream project: the "Freedom Factory." This self-described "motorsports and content creation compound" became the central hub for his YouTube endeavors, housing workshops, a drag strip, and even an airstrip.

With the Freedom Factory as his base, Cleetus diversified his content, showcasing builds, races, challenges, and collaborations with other car enthusiasts. From the hilarious demolition derbies of "Junk Yard Genius" to the high-stakes drag racing of "List 2 Last," each video injected Cleetus' signature blend of entertainment and car knowledge.

Beyond YouTube: Racing, Merchandise, and More:

Cleetus' passion for motorsport goes beyond content creation. He actively competes in various drag racing series, putting his builds and skills to the test on the track. He also founded the "Cleetus McFarland Motorsports" team, supporting other racers and fostering the next generation of drag racing talent.

The Cleetus McFarland brand extends beyond YouTube, with a thriving online store offering merchandise, apparel, and car parts. He has also partnered with automotive brands and sponsors, further solidifying his presence in the industry.

Family Man and Community Builder:

Despite his online fame, Cleetus remains grounded. He is married to Maddie, and they share a son, Rip, with another child on the way. Family plays a significant role in his life, often featuring in his videos and adding a heartwarming layer to his content.

Cleetus is also passionate about building a community around his brand. He regularly interacts with fans on social media, hosts events at the Freedom Factory, and actively supports various charities. This genuine connection with his audience is a key factor in his success.

The Future of Cleetus McFarland:

With over 3.4 million YouTube subscribers and millions more followers across social media, Cleetus McFarland shows no signs of slowing down. He continues to push the boundaries of his content, exploring new formats, collaborations, and even venturing into aviation. His dedication to cars, racing, and his community ensures that the Cleetus McFarland brand will continue to entertain and inspire for years to come.

In conclusion, Cleetus McFarland is more than just a YouTube personality. He is a skilled mechanic, a passionate racer, a savvy entrepreneur, and a dedicated family man who has built a loyal following by staying true to his genuine love for all things automotive. As he continues to innovate and expand his horizons, Cleetus McFarland's journey serves as an inspiration to anyone with a dream and the drive to pursue it.